When it comes to skin and coat supplements in Australia, two products stand out as the most recognisable locally-made options: PAW Coat, Skin + Nails by Blackmores and Vetalogica Hemp Clinicals Skin & Coat Plus.
Both are Australian-made. Both are pharmacist or vet-developed. Both are positioned as natural, science-informed daily supplements. And both are available through the same Australian retailers, at broadly similar price points.
So which one is actually better and more importantly, which one is right for your dog?
The answer depends on what's driving your dog's skin and coat issues. These two products approach the problem from quite different ingredient philosophies, and understanding those differences is what separates a supplement that produces real results from one that just ticks a box on the shelf.
This post breaks down exactly how PAW Coat, Skin + Nails and Vetalogica Hemp Clinicals compare on ingredients, omega sources, key actives, format, price, and who each product is best suited to. We'll also cover a third option worth knowing about one that's genuinely hard to beat for daily compliance.
What is a PAW Coat, Skin + Nails?
PAW Coat, Skin + Nails is a product from PAW by Blackmores, the pet health arm of Blackmores, one of Australia's most trusted supplement brands. It's developed and endorsed by Australian vets, manufactured in Australia, and has been on the market long enough to have a well-established track record.
The formula is a kangaroo-based chew low in fat packed with biotin, silica and chia seeds. The full ingredient list includes chia seed 250mg, flaxseed powder 688mg, silica powder, biotin (B7), zinc sulphate, the full B-vitamin complex (B1, B2, B3, B5, B6, B9, B12), vitamins A, C, E and K3, plus a comprehensive mineral blend of copper, iron, manganese, calcium iodate, and selenium.
PAW Coat, Skin + Nails is specifically designed to support healthy skin, a shiny coat and strong nails with silica and zinc for structural skin, hair and nail integrity, chia seeds providing omega-3 and flaxseed providing omega-6 for coat shine, and biotin for healthy coat and nail growth.
Key selling point: PAW Coat, Skin + Nails is one of the very few skin and coat supplements in Australia to include silica, an often-overlooked mineral that plays a direct role in the structural integrity of hair shafts and nails. Combined with the Blackmores brand credibility and vet endorsement, it's a well-rounded maintenance supplement with a strong trust foundation.
Limitation to know: The omega-3 content comes from plant sources chia seeds and flaxseed rather than marine sources. The formula also contains rye flour and soy flour, which rules it out for grain-sensitive or soy-sensitive dogs.
What Is Vetalogica Hemp Clinicals Skin & Coat Plus?
Vetalogica Hemp Clinicals is made by Vetalogica a Sydney-based brand founded by registered pharmacists, with every batch prepared daily in their own facility. The Hemp Clinicals range is built around Australian-sourced organic hemp as its hero ingredient.
The full formula includes Australian fish meal, sweet potatoes, chickpeas, hemp seed powder, ground flaxseed, hemp seed oil, turmeric, kelp, pumpkin, coconut oil, kale, blueberries, sunflower lecithin, taurine, vitamin E, the full B-vitamin complex (B1–B12), and a comprehensive mineral blend including zinc, iron, copper, manganese, iodine, selenium, and magnesium.
The formula is grain-free, gluten-free, GMO-free, and contains no artificial colours or flavours. The hemp seed is exclusively sourced from Australia.
Key selling point: Vetalogica Hemp Clinicals has one of the most nutritionally complex ingredient profiles of any skin and coat supplement available in Australia. The depth of botanical ingredients turmeric, kelp, blueberries, kale, pumpkin, coconut oil combined with hemp seed oil, fish meal, and the full vitamin and mineral complex creates a whole-food supplement that covers skin health from multiple directions simultaneously.
Limitation to know: Hemp seed oil provides omega-3 primarily as ALA, a plant-form that dogs convert to active EPA and DHA only at low efficiency. The formula does not contain silica, which is a meaningful gap for dogs with structural nail and hair shaft issues.
PAW Coat, Skin + Nails vs Vetalogica Hemp Clinicals: Side-by-Side Comparison
|
Feature |
PAW Coat, Skin + Nails |
Vetalogica Hemp Clinicals |
|
Primary omega source |
Plant (chia seed + flaxseed) |
Plant (hemp seed oil + flaxseed) + fish meal |
|
EPA/DHA directly provided |
Limited (plant ALA conversion) |
Limited (plant ALA + some from fish meal) |
|
Hero structural ingredient |
Silica + Biotin |
Organic hemp seed + Vitamin E |
|
Botanical ingredients |
Turmeric extract only |
Turmeric, kelp, pumpkin, kale, blueberries, coconut oil |
|
Contains silica |
Yes |
No |
|
Contains taurine |
No |
Yes |
|
Full B-vitamin complex |
Yes |
Yes |
|
Format |
Kangaroo-based chew |
Fish and sweet potato chew |
|
Australian-made |
Yes |
Yes (Sydney) |
|
Grain-free |
No (rye flour, soy flour) |
Yes |
|
Contains soy |
Yes |
No |
|
Pharmacist-formulated |
No (vet-developed) |
Yes |
|
Best for |
Structural nail/skin issues, general maintenance |
Broad nutritional support, allergy-prone dogs |
|
Approx. price |
~$32–$42 (60 chews / 300g) |
~$32–$45 (300g) |
Ingredient Deep-Dive: What's Actually Doing the Work?
Silica PAW's standout differentiator
Silica is the ingredient that most clearly separates PAW Coat, Skin + Nails from almost every other skin and coat supplement on the Australian market including Vetalogica Hemp Clinicals.
Silicon plays a direct role in strengthening keratin structures the proteins that hair and nails are made of. Research in humans has shown that people with sun-damaged skin, brittle nails, and weakened hair see meaningful improvements after silicon supplementation, with the nails and hair of study participants breaking much less easily after consistent use.
In biological terms, silicon is involved in the synthesis of collagen type I and keratin, two proteins essential for the strength and quality of skin, hair, and joint tissues. It contributes to skin firmness, bone strength, and hair elasticity and vitality.
For dogs with weak or splitting nails, dry cracking paws, or brittle hair texture conditions where structural keratin deficit is the underlying issue rather than omega-3 deficiency silica is the targeted ingredient. And PAW is one of the very few supplements in the Australian pet market to include it at a meaningful level.
Hemp Seed Oil and the Omega-3 Question (Vetalogica)
Hemp seed oil is genuinely beneficial for dogs but it's important to understand what it does and doesn't provide in the context of skin health.
Hemp seed oil has an ideal omega-6 to omega-3 ratio of 3:1, and it contains GLA (gamma-linolenic acid) an omega-6 fatty acid that can help reduce inflammation, particularly relevant for dogs with skin allergies, high exercise loads, or stress where GLA production may be insufficient.
The limitation is in the omega-3 pathway. Hemp seed oil delivers omega-3 as ALA, a plant form. Dogs convert ALA to the active forms EPA and DHA at low efficiency, meaning the anti-inflammatory marine lipid benefits that drive the strongest clinical improvements in skin and coat are only partially delivered through hemp seed oil. The Veterinary Partner resource from the Veterinary Information Network is explicit on this point: for dogs, marine-source EPA and DHA are more effective than plant-source alternatives because the ALA conversion rate is limited.
That said, Vetalogica Hemp Clinicals includes Australian fish meal as a protein base which contributes some additional direct omega-3 alongside the hemp and flaxseed. It's not a marine-led omega supplement, but it's not purely plant-source either.
Botanical Depth Vetalogica's clear advantage
This is where Vetalogica Hemp Clinicals genuinely pulls ahead of PAW. The inclusion of turmeric, kelp, blueberries, kale, pumpkin, and coconut oil creates a whole-food nutritional profile that PAW Coat, Skin + Nails doesn't attempt to match.
Turmeric's curcumin compound has meaningful anti-inflammatory properties. Kelp provides iodine for thyroid function and trace minerals for skin metabolism. Blueberries deliver anthocyanin antioxidants that protect skin cells from oxidative damage. Kale adds vitamin K and additional vitamin C. Coconut oil's medium-chain fatty acids support skin barrier function.
For dogs whose skin and coat problems are connected to oxidative stress, systemic inflammation, or broad nutritional gaps rather than specifically a silica or omega deficit this botanical complexity is a meaningful advantage.
Biotin shared strength, different concentrations
Both products contain biotin, which is essential for keratin synthesis and is one of the most evidence-backed nutrients for coat and nail health. Biotin deficiency is directly linked to brittle nails, dull coats, and dry skin making it a non-negotiable inclusion in any credible skin and coat supplement.
PAW Coat, Skin + Nails specifically flags its "high level of biotin" as a key feature, positioning biotin as a primary driver of healthy coat and nail support alongside silica and zinc. Both products cover this base, but PAW's marketing emphasis on biotin concentration suggests it's present at a more targeted level.
Taurine Vetalogica only
Vetalogica Hemp Clinicals includes taurine, an amino acid with antioxidant properties and a role in immune regulation and cell membrane stability. Most skin and coat supplements omit it entirely. For dogs on restrictive diets or where cellular oxidative stress is a contributing factor to skin issues, taurine adds meaningful value beyond what the omega and botanical ingredients provide.
Who Is Each Supplement Best Suited For?
|
Dog Profile |
Better Option |
|
Weak or splitting nails |
PAW Coat, Skin + Nails |
|
Dry, cracking paw pads |
PAW Coat, Skin + Nails |
|
Brittle or broken hair texture |
PAW Coat, Skin + Nails |
|
Dogs needing structural keratin support |
PAW Coat, Skin + Nails |
|
General skin and coat maintenance |
Either |
|
Grain-free or soy-free diet required |
Vetalogica Hemp Clinicals |
|
Broad nutritional supplementation |
Vetalogica Hemp Clinicals |
|
Antioxidant and botanical support needed |
Vetalogica Hemp Clinicals |
|
Allergy-prone or sensitive skin |
Vetalogica Hemp Clinicals |
|
Dogs on poor-quality kibble |
Vetalogica Hemp Clinicals |
|
Pharmacist-formulated preference |
Vetalogica Hemp Clinicals |
|
Australian vet-endorsed preference |
PAW Coat, Skin + Nails |
Price and Availability
Both products sit at broadly similar price points PAW Coat, Skin + Nails at around $32–$42 for 300g (approximately 60 chews), and Vetalogica Hemp Clinicals at approximately $32–$45 for 300g. Daily cost per dog will vary depending on weight and dosing frequency.
Both are widely available through Australian pet pharmacies, online retailers, and select vet clinics. As Australian-made products, both have reliable supply chains and an advantage over imported supplement brands for anything used as a long-term daily supplement.
Format and the Daily Compliance Reality
Both products are chewable treats PAW based on lean kangaroo meat, Vetalogica based on Australian fish and sweet potato. Both are reported as highly palatable and most dogs accept them readily.
The shared limitation is the fixed-dose chew format. Small breeds may receive more than they need from a full chew; large breeds may need two or more chews to hit the recommended daily intake. For multi-dog households with dogs of different sizes, managing doses via chews is messier than it sounds in practice.
There's also the question of fussy eaters. Both products are flavoured to be palatable, but dogs who detect supplements in their chews and spit them out or who simply lose interest in treat-format supplements over time create a compliance gap that adds up over weeks and months. Consistency is the most important variable for any supplement producing results, and any format that makes daily administration less reliable works against that.
A Third Option That Solves the Format Problem
If you're drawn to the marine omega approach direct EPA and DHA rather than plant-source ALA conversion and you want a format that makes daily compliance genuinely effortless, Luminous is worth looking at.
Luminous is a powder meal topper. There are no chews to administer, no fixed dose units to split, no separate treat occasion to remember. You measure the scoop, sprinkle it directly onto your dog's existing food at mealtime, and it's part of the meal. It takes about three seconds and it's done.
For fussy eaters this format is particularly valuable; rather than presenting something new to accept or reject, the supplement is integrated into the food the dog already eats. For households with multiple dogs at different weights, flexible powder dosing is far easier to calibrate than counting and splitting chews.
Manufactured in Australia in a pharmaceutical-grade facility and vet-approved, Luminous doesn't trade quality for convenience. For dog owners who want the marine-source omega approach with the most frictionless daily routine possible, it sits in a genuinely different category from both chew-format products compared here.
You can also browse the full Skin & Coat Health collection to compare all available options for your dog's specific needs.
The Bottom Line
PAW Coat, Skin + Nails and Vetalogica Hemp Clinicals are both well-made, genuinely Australian products; they just prioritise different mechanisms for supporting skin and coat health.
Choose PAW Coat, Skin + Nails if your dog's primary issues are structural weak or splitting nails, brittle hair texture, dry paw pads, or any condition where keratin integrity is the underlying problem. The silica and biotin combination makes it the most specifically targeted supplement in the Australian market for structural skin, hair and nail support.
Choose Vetalogica Hemp Clinicals if you want the broadest whole-food nutritional coverage hemp seed oil, turmeric, kelp, blueberries, taurine, and the full vitamin and mineral complex in a grain-free, soy-free format that's well-suited to dogs with dietary sensitivities, allergy-prone skin, or nutritional gaps from restricted diets.
And if you want marine-source omega support direct EPA and DHA rather than plant-source conversion in a format that makes daily compliance genuinely effortless, Luminous is the powder meal topper that goes straight onto the bowl at mealtime. No chews, no fuss, no compliance gap. Explore the full Skin & Coat Health range to find what fits your dog best.
Whatever you choose, start early, stay consistent, and give any supplement at least six to eight weeks before drawing conclusions. Skin and coat health reflects what's happening inside and inside changes take time to show up on the surface.
This post is for informational purposes only and does not constitute veterinary advice. Always consult your veterinarian before starting any new supplement, particularly for dogs with existing health conditions or known dietary sensitivities.
Comments